CO THOUGHT DIGITAL BLOGS
Digital marketing insights for growing businesses
Practical advice, ideas and insights to help you get more visibility, attract the right customers and grow your business online.
Whether you're looking to improve your SEO, get more from Google Ads, understand AI search or simply make sense of digital marketing, you'll find practical guidance here.
FEATURED BLOG
This guide explains what the Claude AI watermark is, how it works, whether it affects SEO, whether it can be detected or removed, and what it means for businesses using Claude.
Google Ads
This guide breaks down the costs, benefits, risks and real results so you can decide if it's the right investment for your business.
Published 31st July, 2026
A step-by-step guide to setting up a Google Ads campaign that attracts the right customers and generates more leads for your business.
Published 24th April, 2026
What PPC advertising is, how Google Ads works, and how businesses can use paid search to generate targeted traffic, leads and growth.
Published 21st April, 2026
15 practical questions answered to help businesses set up, optimise and get better results from their Google Ads campaigns.
Published 1st February, 2026
A practical comparison of Google Local Services Ads and PPC, helping businesses choose the right approach for generating leads, visibility and growth.
Published 25th August, 2025
A practical comparison of Facebook and Google Ads, helping businesses understand which platform is best for reaching their target audience and generating results.
Published 1st August, 2025
SEO
How businesses can optimise their content and SEO strategy to increase their chances of being featured in Google AI Overviews and AI-powered search.
Published 11th June, 2026
A practical guide to small business SEO, covering keyword research, website optimisation, content, local SEO and building long-term Google visibility.
Published 2nd April, 2026
A practical guide to finding and choosing the right SEO keywords by focusing on search intent, relevance, competition and opportunities to attract qualified customers.
Published 7th February, 2026
Digital Marketing
How electricians can use SEO, Google Ads, social media and a strong online presence to get found, build trust and win more jobs.
Published 25th August, 2026
Guest Blogs
BRANDING
How consistent branded touchpoints build trust, strengthen credibility, and shape how customers perceive your business.
Published 8th June, 2026
How Cheshire businesses can use LinkedIn personal branding to build trust, showcase expertise, and attract more local customers.
Published 5th June, 2026
AI ADVERTISING
How businesses can use strategic, expert-led blogging to increase their visibility and get recommended in AI search.
Published 30th July, 2026
Turn insights into results
Reading our blogs is the first step. Working with the right digital marketing partner is what drives real growth.
Whether you need support with SEO, paid media, AI marketing or your wider digital strategy, we're here to help.