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Digital Marketing Insights For Small Businesses

Guides to SEO, Google Ads, and Meta Ads, written by Kirsty at Co Thought Digital.
Featuring guest articles from industry experts, covering the latest insights, strategies, and best practices in digital marketing.
We're always looking for guest blogging opportunities.
If you'd like to contribute, we'd love to hear from you. Please email us at hello@cothoughtdigital.com.

How to Appear in AI Overviews: 12 Proven Ways to Increase Your Visibility

Written by Kirsty Wright, founder of Co Thought Digital

Published 11th June, 2026

Want to appear in Google AI Overviews? Discover 12 proven SEO strategies to improve your visibility, strengthen EEAT signals, build topical authority, and increase your chances of being cited in AI-generated search results.

READ THE BLOG

How Branded Touchpoints Influence Trust, Perception and Buying Decisions​

Written by Vaishali Shah, founder of Creative ID

Published 8th June, 2026

Every touchpoint shapes how customers perceive your brand and whether they trust you enough to buy.

This article explores how consistent, thoughtful brand experiences influence trust, perception and buying decisions.

READ THE BLOG

Why Personal Branding on LinkedIn is the New Growth Engine for Cheshire Businesses

Written by Katie Sands, Bath Digital Marketer

Published 5th June, 2026

LinkedIn personal branding is becoming a powerful growth tool for Cheshire businesses. Learn how business owners can build credibility, increase visibility and attract new opportunities through a strong personal brand.

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Google Ads Performance Max new features

07/04/2026

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Unlocking SEO success. Your guide to Cheshire's digital landscape

02/04/2026

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How to find keywords for free (SEO)

07/02/2026

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15 questions answered for Google Ads success


01/02/2026

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The ultimate guide to Meta Ads in 2026


15/01/2026

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Do Google Ads work? (What small businesses should know)

19/12/2026

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5 Squarespace website tweaks to boost your SEO and get found on Google

Guest blog by Kavita Lythe

13/09/2025

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How to use blogging to get found in AI Search

Guest blog by Michelle Eshkeri

31/08/2025

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Google Ads vs Google Local Services Ads: Which is right for your business?

25/08/2025

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How to improve Ad Rank in Google Ads


16/08/2025

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Facebook or Google Ads? Which is best for your business?

01/08/2025

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Is Google Ads right for you?



31/07/2025

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What It’s like working with a digital marketing agency as a trade business

Guest blog by OHM Electrical

01/07/2025

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About Co Thought Digital

A digital marketing agency in Cheshire, helping businesses grow through SEO, paid advertising and data-driven strategy.

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